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World Cup Gives DraftKings a New Growth Engine

August 12, 2026
in AI & Technology
Reading Time: 1 min read
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DraftKings shares rallied as investors looked beyond a disappointing quarter to stronger momentum heading into the second half of the year. CEO Jason Robins joins Bloomberg to discuss how the World Cup brought in new and returning customers, why engagement remained strong after the tournament ended, and how DraftKings is approaching the increasingly competitive prediction-markets business. He joins Ed Ludlow on “Bloomberg Tech.”
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