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Why a Warner-Paramount Merger Would Benefit Content Creation

December 25, 2023
in AI & Technology
Reading Time: 1 min read
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Laura Martin, senior entertainment and internet analyst at Needham & Co, says a potential merger of Warner Bros. and Paramount makes sense for both companies and the industry. Putting Warner Bros. and and Paramount together would form a “best in class” content library that would aid their steaming businesses, she says. She speaks to Caroline Hyde and Ed Ludlow on “Bloomberg Technology.”
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