Volkswagen is making its return to the Super Bowl for the fifth straight year in a new advertisement entitled “Wings.” Vinay Shahani, vice president of marketing at Volkswagen, explains the plot of the commercial and what message the automaker hopes to get across to the millions of viewers who will be tuning in. Shahani also details what the company’s presence during the Super Bowl, which will likely be the most watched television event of the year, means to the Volkswagen brand and its visibility.
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