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The Number of Gamers Fall but Zynga Still Posts Higher Revenue

June 30, 2023
in Trade Tube
Reading Time: 1 min read
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Zynga is still trying to find the kind of success with mobile apps that it once had on PCs, particularly in games played through Facebook (FB). It has been a rough turnaround. In the second quarter, the number of people playing its games daily fell 23% to about 21 million from a year ago, while monthly active users dropped 32%. Still, Zynga did increase revenue by getting those gamers to spend more. Revenue in the quarter rose to $200 million. The company also announced a multiyear agreement with Warner Brothers to license ‘Willy Wonka & The Chocolate Factory’ for a new slots game in 2016. Zynga shares closed at $2.45, down from its 52 week high of $3.15.

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