Jun.22 — “There is a big shift coming in terms of how consumers will use technology” says Porsche Digital CEO Thilo Koslowski, who recently launched the German carmaker’s first Digital Lab in Silicon Valley. “Other companies are trying to get to the user by providing a value proposition that expands into different areas” while Porsche Digital is seeking to disrupt the way technology is utilized, says Koslowski in a “Bloomberg Technology” interview from the
Noah Tech Conference in Berlin.
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