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Oracle Stock’s Comeback Is Real, But Greatness Is Still Uncertain (NYSE:ORCL)

December 30, 2025
in Market & News
Reading Time: 3 mins read
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Oracle Stock’s Comeback Is Real, But Greatness Is Still Uncertain (NYSE:ORCL)
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ALFRED MARCUS is the author, co-author, or editor of more than 20 books and academic articles in journals such as the Strategic Management Journal, Academy of Management Journal, Academy of Management Review, and Organization Science. Twice he won outstanding teacher of the year awards at the Carlson School. His most recent book, Comeback: Can Great Companies Rise Again will be published by the University of Toronto Press in 2025. In 2022, he was awarded the Distinguished Scholar Award from the Academy of Management’s ONE Division. In 2016, his book Innovations in Sustainability: Fuel and Food, Cambridge University Press, 2015, was named the Outstanding Book of the Year by this division. While at the Carlson School Professor Marcus also had a faculty position in the Technological Leadership Institute (TLI) in the College of Science and Engineering. In 2019, he published Managing Strategic Uncertainty: Booms and Busts in the Energy Industry with Cambridge University Press. From 1995-2001, he was chair of the Carlson School’s Strategic Management and Organization Department. His Ph.D. is from Harvard University, and he has bachelor’s and master’s degrees from the University of Chicago. Professor Marcus has consulted with major corporations and received many grants from government agencies. Other books he has published are Demography and the Global Business Environment (Edgar Elgar, 2021, with M. Islam), Managing Business Ethics (Sage Press, 2021 with T. Hargrave), and The Future of Technology Management and the Business Environment: Lessons on Innovation, Disruption, and Strategy Execution (Pearson Press, 2016).

Analyst’s Disclosure:I/we have a beneficial long position in the shares of ORCL either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.

Seeking Alpha’s Disclosure: Past performance is no guarantee of future results. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. Any views or opinions expressed above may not reflect those of Seeking Alpha as a whole. Seeking Alpha is not a licensed securities dealer, broker or US investment adviser or investment bank. Our analysts are third party authors that include both professional investors and individual investors who may not be licensed or certified by any institute or regulatory body.

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