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James Bond producers nixed Amazon’s ‘woke’ female 007 idea

December 20, 2024
in Business
Reading Time: 3 mins read
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James Bond producers nixed Amazon’s ‘woke’ female 007 idea
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The family that controls the James Bond movie franchise reportedly refuses to give Amazon the go-ahead to make another film due to serious disagreements over the direction of the series — including one proposal for a TV spinoff centered on a female 007.

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Barbara Broccoli — the 64-year-old daughter of the late Queens native Albert “Cubby” Broccoli, the film producer who acquired the rights to the famed spy created by British novelist Ian Fleming — has been at odds with Amazon execs ever since the e-retail giant acquired Metro-Goldwyn-Mayer Studio for $8.5 billion in March 2022, according to the Wall Street Journal.

Her dissatisfaction with Amazon has reached the point where she is willing to hold the film “hostage” and delay the release of a new Bond sequel, the Journal reported.

“These people are f–king idiots,” Broccoli reportedly told friends when describing executives at Amazon.

Daniel Craig starred starred as James Bond in five of the series’ films. ©MGM/Courtesy Everett Collection

There hasn’t been a Bond film in three years, one of the longest dry spells since the franchise was launched with “Dr. No” in 1962.

Broccoli maintains an iron grip on 007, approving everything from scripts to who will be the next Bond after Daniel Craig hung up the famed tuxedo in the last film, “No Time to Die.”

Amazon executives have proposed a number of ideas to cash in on the Bond brand for its Prime Video service, including a spinoff featuring Miss Moneypenny, the secretary of MI6 spy chief M.

There was even talk of casting a female to play the next 007, as well as more diverse options that would include gay or black leading men.

Broccoli shot down the idea of a female Bond, though she’s not opposed to having a gay or nonwhite actor star in the role, according to the Journal.

She does insist that whoever fills his shoes is a Brit.

Broccoli runs Eon Productions, the London-based shop that produces the Bond films, alongside her 82-year-old stepbrother Michael Wilson.

Barbara Broccoli (left) and stepbrother Michael Wilson (right) retain overall creative control of all future James Bond films. AFP via Getty Images

The relationship between the Broccoli family and Amazon is a clash of two worlds — one rooted in old-school, 20th century film-making “from the gut” while the other is steeped in tech-centric reliance on algorithms and streaming statistics, according to the Journal.

Broccoli is the daughter of the late film producer Albert “Cubby” Broccoli (seen right with wife Dana in 1989), who brought Ian Fleming’s 007 character to the big screen. Getty Images

Broccoli and Wilson are also said to be upset that they have had a difficult time landing a meeting with senior Amazon executives — a far cry from the days when MGM head honchos were readily accessible to them, according to the Journal.

The Post has sought comment from Eon and Amazon.

Broccoli is reported to have a tense relationship with Jennifer Salke, a former NBCUniversal executive who was brought in to run Amazon Studios in 2018.

According to the Journal, Broccoli was irked when Salke referred to the James Bond series as “content” that the company wanted to offer the public.

Amazon employees are reportedly divided over where James Bond fits in today’s society. ©MGM/Courtesy Everett Collection

A friend of Broccoli’s told the Journal that using a sterile term such as “content” was like a “death knell” to her since she views Bond as a sacred family heirloom.

Since Amazon acquired MGM Studios in 2022, it has yet to produce a sequel in the Bond series. Christopher Sadowski

Since Amazon bought MGM, the company has produced just one Bond-related product — a reality television show titled “007: Road to a Million” where teams compete in spy-themed challenges.

The show has prompted discussion within Amazon about Bond and its place in modern society.

A male spy who uses violence to achieve his aims while being a womanizer is apparently too much for some Amazon employees, one of which is reported to have said during a strategy meeting: “I have to be honest. I don’t think James Bond is a hero.”

Mike Hopkins, who heads the Prime Video business, has reportedly told associates he is confident he can win Broccoli’s trust.

Credit: Source link

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