Neal Manowitz, President of Sony Electronics North America, explains why Sony and Apple are “frenemies” in the smartphone space.
Transcript:
Conway Gittens: So you have your own line of smart phones. How do you stay competitive in this market against bigger names like Apple and Samsung?
Neal Manowitz: Yeah so think on the smartphone and the cellular technology, communication is such a critical component in the value of our smartphone technologies is having that core technology. So what we’re doing is really connecting that up so that you can use our smartphone technology along with our cameras to communicate in ways that weren’t possible before. And on major news publications and major sporting events are now using this technology. So that the information, the information from cameras are now being able to be transmitted faster. So that they can do their work even better.
Conway Gittens: So you’re like frenemies with Apple because you have been providing camera sensors for iPhones for more than a decade. So with so much focus on the iPhone, any more developments in your relationship with Apple that we should look forward to?
Neal Manowitz: So I can’t talk to the relationship of Apple. But I can say Sony. Sony is the leader in sensor technology. We from a revenue perspective, we represent more than half of the global supply of sensors. So I think what you’ll continue to see is our investment towards that space to empower creators, whether it’s devices and our own devices or in other companies devices, how do we make them the best possible. So that the image can be captured. So that creators, what’s in their minds can be put into the image.
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