The open organization trumps the traditional corporate structure because it is about putting innovation first, says Jim Whitehurst, author of ‘The Open Organization’ as well as the CEO of Red Hat. ‘The hierarchical organization is outdated because it is geared for doing rote tasks on assembly line,’ says Whitehurst, adding that ‘Hierarchy and innovation rarely go together.’ And while ‘crowd-sourcing’ may be the buzzword for entrepreneurs and movie-makers trying to raise money from the masses for their pet projects, Whitehurst says open sourcing is the superior method because it allows ideas to be freely transferred and ultimately elevated. ‘Crowd-sourcing may get you the best idea of a million people, but open sourcing gets you the best idea of a million people working together,’ says Whitehurst. The success of Red Hat’s Linux operating system is a good example of open sourcing’s superiority says Whitehurst.
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