The Girl Scouts won’t sell Raspberry Rally cookies this year — the popular treat that caused such a frenzy upon its debut last year that a $6 box was being resold for hundreds of dollars — and will jack up prices on its other favorites.
The beloved cookies, which young girls across America will begin hawking from January to April, will go up to $6 from $5 in some states including New York and Massachusetts.
However, the Raspberry Rally, a sister cookie to the Thin Mint, will be put on “pause this season to prioritize supplying our classic varieties,” Girl Scouts of the USA announced on Thursday.
“Last year, Raspberry Rally cookies were introduced as part of a pilot online-only sales strategy,” the organization said. “This was a fun and new way to teach girls omnichannel business skills and expand our cookie portfolio by introducing an exciting new flavor profile to the Girl Scout Cookie Program.
The signature lineup — which includes Samoas, Tagalongs and Do-si-dos — will cost more in the new year as Girl Scout cookies become the latest victim of inflation.
At least one New York chapter, the Girl Scouts Heart of Hudson, is among the troops implementing the $1 increase when selling begins on Feb. 1, 2024.
The chapter’s interim CEO Helen Wronski said the increase was necessary “in order to combat rising production and material costs.”
Specialty varieties like S’mores and Toffee-Tastic were already priced at $6, and will reportedly remain at that price.
“We expect our neighboring councils to announce similar increases in the coming weeks and months,” she added.
The Raspberry Rally were made available online online on Feb. 27, 2023, and sold out within hours.
The $5 boxes of the raspberry-filled treat was being sold on the secondary market on sites like eBay for as much as $199.97 despite the Girl Scouts marking all cookie packages as “not for resale.”
Another listing on e-bay is selling a 34-box cases of Raspberry Rally cookies for $350 — despite the fact that the lot expired on Sept. 12, 2023.
Credit: Source link
