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Fast Food Giant’s Plans to Revamp Leave Investors Craving More Detail on Menu

July 14, 2023
in Trade Tube
Reading Time: 1 min read
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After McDonald’s Corp. (MCD) unveiled the ingredients of its turnaround plans on Monday, investors are left wondering if it will be able to compete with the newer and trendier concepts increasingly stealing customers from the fast food giant. The burger chain’s plans includes cutting annual costs by $300 million, re-franchising more than half of its company-owned restaurants, dividing McDonald’s into four divisions and lastly, levering up and giving back as much as $9 billion to shareholders. Chief executive Steve Easterbrook, meanwhile, failed to meet investors appetite when it came to detailed plans for its menu, The Deal’s Richard Collings reported.

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