The new plan allows customers to play a certain number of games every day.
Transcript:
Conway Gittens: Here’s what we’re watching on TheStreet today.
A choppy session to start the week as investors await economic clues on inflation, housing, and corporate results from Walmart, Home Depot and Warren Buffett’s Berkshire Hathaway.
In other news – Chuck E. Cheese is the latest dining chain trying to lure back customers with a discount option. The kid’s entertainment destination is going the subscription route in order to offset inflation. At $7.99 a month, the cheapest plan comes with a 20 percent discount on meals and 40 games per visit. Go up to $11.99 and you get a 30 percent discount on menu prices and 100 games. The top-tier package comes with 50 percent off your food bill and 250 games per month – all for $29.99. The plan includes one visit per day, and games can be divided by up to six family members.
According to Executive Vice President Mark Kupferman: “Our goal was to offer great value, and develop an easy, and fun solution for everyone. After nearly a year of successful testing in several markets, and great demand, we’ve seen firsthand how much families love it. We’re thrilled to launch this program nationwide.”
Chuck E. Cheese is locking-in new subscribers for one year, only then can an account be canceled. If a 12-month commitment seems like too much, it is offering two-month deals that come with a higher price tag.
Chuck E. Cheese is not the only food-chain experimenting with ways to get back inflation-weary diners. Taco Bell, Sweetgreen, and PF Chang’s all have different spins on the pay-per-month model made famous by Netflix.
That’ll do it for your Daily Briefing. From the New York Stock Exchange, I’m Conway Gittens with TheStreet.
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