Nike threw another powerful dunk. It sold more sneakers and other athletic wear in the latest three months than anyone had expected despite concerns about sales in emerging markets. Nike’s profit came in at 74 cents a share, which topped expectations easily. Sales came in at $7.4 billion, also higher than expectations. Nike’s brand is stronger than ever overseas. In China and Western Europe, Nike’s sales grew 20% and 25% respectively. CEO Mark Parker says shoppers’ enthusiasm is the key driver for growth, but a slowdown may be on the horizon. Nike’s future orders growth was below expectations, only 11%. Nike also says its future plans are conservative in Japan and parts of Europe.
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