UFC and Meta have struck a multiyear partnership.
Transcript:
Loren Torres: Mark Zuckerberg and Dana White are officially teaming up. The two companies struck a sponsorship deal that will make Meta the “official fan technology partner” of UFC. No financial details were released, but it is a multi-year, multimillion dollar deal.
Of the deal, Grant Norris-Jones, CEO of TKO Group — which owns UFC — said “Meta will be our official marketing partner, our official AI glasses partner, our official wearable partner, an official social media partner. They’re making a significant investment into our ecosystem.” Meta will also have its branding displayed in the Octagon for UFC’s pay-per-view and “Fight Night” events.
For his part, Zuckerberg has been open about his affinity for UFC. He’s attended several events and he himself practices mixed martial arts.
Subscribe |
Earn. Live. Invest. |
TheStreet Pro |
#markzuckerberg #danawhite #meta
source
