Alcohol trends, geopolitical tensions and product innovation are just some of the things on the mind of Pernod Ricard chairman and CEO Alexandre Ricard.
The leader of brands such as Absolut and Jameson tells TheStreet operating a liquor giant in 86 countries isn’t a cakewalk amid rising geopolitical tensions. But with a focus on product innovation, Ricard says the company’s prospects for 2018 will continue to look good.
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