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Alibaba, BYD Try to Turn Football Fans Into Shoppers

July 3, 2024
in AI & Technology
Reading Time: 1 min read
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In Europe, amid the celebrations around the UEFA European football tournament, something else is part of the landscape now: Chinese company sponsors, from EV-maker BYD to AliExpress and AliPay. Ed Ludlow and Caroline Hyde discuss on “Bloomberg Technology.”
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