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Paramount CEO on Super Bowl Viewing, Streaming, Taylor Swift

February 11, 2024
in AI & Technology
Reading Time: 1 min read
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Paramount Global President and CEO Bob Bakish discusses the tech infrastructure it takes to spread Super Bowl LVIII across Paramount’s properties, sports in the context of Paramount’s other content, the Taylor Swift factor and the possible sale of Paramount. He speaks with “Bloomberg Technology” hosts Caroline Hyde and Ed Ludlow.
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