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Activewear Brand Under Armour on Accelerated Revenue Course: Cramer

July 31, 2023
in Trade Tube
Reading Time: 1 min read
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TheStreet’s Jim Cramer says Under Armour stock can still go much higher from here. Cramer says Under Armour remains on an accelerated revenue course. He likes that it’s dominant in so many different aspects of apparel and notes that they have 30% of the cleat market. Cramer thinks they can challenge Nike in a serious way and in a way that no one has ever challenged Nike when it comes to basketball shoes. Cramer says he also likes the acquisitions in wellness and fitness the company has made. Under Armour announced late Wednesday that it will buy fitness app MyFitnessPal for $475 milion. CEO Kevin Plank is at the forefront of wellness and technology for this apparel company. Cramer calls him ‘one of the great executives in our country.’

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