Starbucks shares will split 2 for 1 on April 9th. The news was good enough to jolt Starbucks out of negative territory Wednesday. This marks the 6th stock 2 for 1 split for Starbucks since it went public in 1992. CEO Howard Schultz says the split is a direct reflection of the past 7 years of increasing shareholder value. The split, according to the CFO, will modestly increase the company’s guidance for the second fiscal quarter this year. Starbucks also announced it will start a pilot delivery program at the Empire State Building in New York City and its hometown of Seattle at the annual shareholders meeting.
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